Araceli Sanchez Robles
Araceli Sanchez .R.
Designing with passion
Hola y Hello!!!
It's Araceli!
My name is Araceli, and I’m graphic designer who designs varied styles to establish a fresh perspective on new solutions. I explored new boundaries and skills that allowed me to Frankenstein various styles for the projects. I live by curiosity and the urge to discover the secrets behind graphic design until I’m tired of it. In addition, my work ranges from vintage, modern, minimalist, and… bubbly. I adore spending time leaping from one technique to another, as each technique and category is another treasure for me to find and design. Outside of design, I spend most of my time either reading a book, playing horror games, or drawing in my sketchbook.
Branding
Marketing
Visual
Digital Art
Collateral
- Branding
- Marketing
- Visual
- Digital Art
- Collateral
- Branding
- Marketing
- Visual
- Digital Art
- Collateral
- Branding
- Marketing
- Visual
- Digital Art
- Collateral
Old is NEW!!!
I work with various design categories to tell a story. In other words, I use vintage elements to connect us with our nostalgic feelings while bringing history to life. In addition, with touches of modern design to highlight the brand with its inspired colors, type, concept, history and more importantly it’s environment.
What's my process?
Step 1: Words, words, words
I break the project into words that connect to their goals and environment. These words soon help establish a clear mood board and concept.
Step 2: Sketch Ideas
I gather the words and sketch out ideas for the items/assets that will be beneficial for the project to more forward with.
Step 3: Give it Life
I bring the sketches to the digital screen and start producing the collaterals with color and shape.
Step 4: Test and Produce
I test the project with the audience, receive feedback, make changes, and then produce the final product for my client. The main goal is to tell a story with no spoilers so the audience and my clients can absorb it’s concept with the use of design elements.
Featured projects
Need to add life to a brand or simply getting fresh new start?
Don’t hesitate to say hello! Let’s work together and elevate your brand or project!